CHANGEMAKERS FOR RACIAL EQUITY
The mission of Family Music Forward (FMF) is to transform family music by supporting Black artists, children, and communities and dismantling individual, institutional, and systemic racial bias within the industry.
We believe Black artists will have equitable visibility, opportunity and compensation within the family music industry, and that all children and families will have access to performers and music that welcome, reflect and celebrate them. We believe that liberation of Black artists and families is liberation for all.
In order to engage in this work, we must first be aware of, and dismantle, bias within ourselves.
We will treat others with compassion, empathy, and respect.
We will listen to learn; communicate authentically and transparently; and respect that we may sometimes disagree with each other in the group. We value qualities of inclusiveness and collaboration.
This work must be driven by what will benefit Black artists, children and families. This work must be driven by Black voices and what they say they need from the family music industry.
We understand our work to be about the dismantling of systemic oppression.
We believe that we must lead by example and embody these values, in our individual lives and careers; in our work as a group; and in our industry.
All members of the industry are to be held accountable – including ourselves.
We commit to the labor required to meet our goals, over a sustained period of time.
#COMMUNITY #ADVOCACY #AMPLIFY
CREATE COMMUNITY
BUILD FAMILY
Create an open, mindful, and caring community that can provide support, protection, and validation as we move together through this work of Black liberation for artists, families and children.
CHALLENGE INDUSTRY
ADVOCATE
Shift the public perception in the children’s industry and create new standards of what is acceptable or appropriate in family music.
Advocate for participants and organizations within the family music industry - including event organizers, venues, stations, other artists, and more - to adopt anti-racist changes in their policy and practices. Hold all stakeholders accountable for not meeting standards.
AMPLIFY BLACK VOICES
KUKUZA FEST | MENTORSHIP | AWARDS
Support and amplify Black-owned and Black-led stakeholder organizations - centrally, WEE Nation. Create spaces of power and ownership for Black artists, families and other stakeholders.
Develop support structures for Black artists to create and perform at the top of their potential. Structures may include scholarship, mentorship, business advice, or others.
Advocate for equity for Black artists in all dimensions of their work - including representation and visibility, compensation, and artistic freedom.
BLACK COMMUNITY INVESTMENT
OWNERSHIP
Advocate to individuals, organizations and institutions within the Black Entertainment community for more recognition and resources to be driven towards music and media crafted for children and families.
